carbon  study

Fair-trade carbon credits

We get really nerdy about equity in carbon markets and quality carbon credits with ecological benefits so read on!

What is a carbon credit?

One ton of carbon that isn’t causing a problem (like widespread planetary collapse). You either didn’t release it to the atmosphere as C02 (ie. didn’t cut down your rainforest) OR you did everyone a favor and planted some more rainforest so it was helpfully removed from the atmosphere. Want someone else to agree you did it? Great that’s certification – and it costs a lot and takes forever with still-debatable results. (Although we still do it, see below.) Still confused? You’re not alone — most of the world is right now. Here is an incredibly helpful picture ↓

planetary consciousness

NASA data showing CO2 being added to Earth's atmosphere over the year 2021

Carbon credits are currency of this climate justice problem

The fast oscillation over the Amazon rainforest shows plants absorbing carbon while the sun is shining and releasing it during nighttime hours

Why should I buy your carbon credits?

Well… #sexytrees? No seriously. Look, we know you have options. But we are like your BEST climate friends. Truly. First, tropical forests like the Amazon not only store carbon. They store most of the carbon on the planet. They are ALSO one of the most important planetary tipping points. AND they have a totally awesome side benefit in local rainfall that cools the planet. There’s a reason everyone always wants to stop deforestation in the Amazon, and we are proud to say, buying your climate services directly from the Amazon and other tropical forests does exactly that. You want to pay the people who can actually get the job done.

Certification, all the nerdy details

We use Cercarbono as a certifying body. Certified credits will be listed with Ecoregistry where they list on several global exchanges and are tracked to retirement. Our forestry projects use the REDD+ Grouped Project methodology. We quantify carbon load using satellite mapping with per-pixel biomass calculations of carbon stocks. Satellite data is ground-truthed with randomized carbon studies and allometric calculations. We’re dead serious about additionality, certification, and accurate science.

All credits sold on the site will continue on the certification pipeline, at which point buyers can choose to retire or resell them. We are adding low-tech biochar credits but these are sold separately until certification options become available for the methodology on Cercarbono. Any questions about our science can be directed to our Ecology team. We’re more than happy to nerd out about this anytime 😊

Natural carbon storage

ABOUT

We didn’t end up working in carbon by accident. Its a tool to save forests.

TECHNOLOGY

Our growers have entered the market by using cutting edge technology.

Reforestation amazon

REFORESTATION

Reforestation helps us to store carbon and extend healthy forests.

Biochar amazon

SCIENCE

Carbon sequestration in natural systems needs updated science.

BIOCHAR

Biochar stores carbon for 500 years and works as an organic fertilizer.

  • “Our theory of change is simple: build integrity and scale will follow.”

    —Integrity Council for the Voluntary Carbon Market

  • “Voluntary carbon credits direct private financing to climate-action projects that would not otherwise get off the ground.”

    —McKinsey, Carbon credits: scaling voluntary markets

  • “Should you buy carbon offsets? Yes, but selectively.”

    —Natural Resources Defense Council, A practical and philosophical guide to neutralizing your carbon footprint

  • “Putting a price on carbon can encourage low-carbon growth and lower greenhouse gas emissions.”

    —United Nations Global Compact